Singapore PM Lee on YouTube, and an Obama note

Singapore Prime Minister Lee Hsien Loong was made for YouTube. He speaks so well and is so comfortable on camera. Singapore's ruling People's Action Party takes its cue from Organizing for America and barackobama.com. Here he is addressing the party convention today.

I won't go into the politics, but he said, "We have to pursue self-renewal aggressively, keep the party young, keep the party current. Every general election we induct new candidates, every year we attract younger Singaporeans through the YP. We give them roles online, doing battle in cyberspace, on the ground, organizing activities which attract younger people. So you find I've now been to Zouk, I've now been to the Power Station."

The idea is not to be hip — you have to click with the mainstream audience —- but cool. The coolest leaders in the last 50 years? (That's how long the PAP has ruled Singapore.)

John Kennedy, Pierre Trudeau, and, of course, Barack Obama.

Just watch Obama write a note for 10-year-old Kennedy Corpus, asking her teacher to excuse her for missing a day at school when her daddy showed up with her at his townhall meeting in Green Bay, Wisconsin, in June this year. Here's the YouTube video.

Related posts:

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  2. Don’t let the music die on YouTube
  3. BBC channels on YouTube
  4. Post-cut Singapore leaders better paid than Bush
  5. Obama SMS like former Indian PM’s phone call
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